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Wesley Verhoeve : What Business Are We In?
September 24th, 2009 by Wesley Verhoeve
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Kate just live-tweeted the following quote by Seth Godin, spoke at the first Digital Publishing Group event.
“People in the book business aren’t in the paper business.” - Seth Godin
What a succinct observation! Similarly, record labels and managers/artists aren’t in the plastic discs business. We are in the music business! Let that always be our starting point when evaluating opportunities and threats. Why protect the plastic business, one we’re not in, instead of wholeheartedly supporting the digital side and focus on quality and adding value.
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